Behind the scenes of indie craft parade: why greenville?

Within the past decade, there has been a rebirth of the handmade, DIY ethic. Now in cities across the nation you can find huge communities of part-time and professional artists, as well as a population of non-artists willing to support them. Three years ago we saw this trend developing in places like San Francisco, Brooklyn, Austin, and Portland and decided we needed to bring it to Greenville, South Carolina. photo by Mike Burton

Why Greenville? It certainly doesn't have the population of a large city, and South Carolina as a whole doesn't necessarily have the reputation as a trend setting state. Nonetheless, our little city has caught the attention of many outsiders. Within the past year, Greenville has been listed among Forbes' "best downtowns" and CNN's "fastest growing cities." Greenville has even impressed the New York Times,which has taken note of our developments. On top of that, Greenville for many years has boasted a thriving fine art community.

We've lived and worked in Greenville for a number of years, fell in love with the city and all it has to offer, and decided that it would be the perfect location for an Indie art fair--just like all those big creative cities.

We frequently get asked if Indie Craft Parade is part of a franchise or a larger national craft fair. We're so happy to reply--no! Indie Craft Parade is an independent event, created specifically for the city we love. Most of our sponsors and nearly all of our volunteers come from right here in the Upstate. And while we invite people from our surrounding states to visit our event, even our attendees hail mostly from here.

We're so thankful to be going into our third year as Indie Craft Parade--so thankful to the people in our town for supporting us! And we think it's pretty awesome that Indie Craft Parade is making a contribution to the national crafting movement.

"Love Greenville" tee created by Indie Craft Parade vendor Parachute Clothing

DIY Round Up: Pet Accesories

We like to put handmade touches on all aspects our lives. Why shouldn't that apply to our pets as well? Give your pets a little handmade love this weekend, and get crafty with something you know they'll enjoy. Cats and kittens just want a hole to cuddle up and hide in. So why not make it a cute cubby like this one from Eilen Tein. (English knitting pattern at the bottom of the post.)

Always forget to bring the plastic baggies on the walk? Make your pet carry his own. This cute collar pouch tutorial from The B-Line.

Love this adorable dog bed DIY from My So Called Crafty Life.

Love cute treat bins, but don't want to pay the designer price? Tidy Mom managed to make this cute tin for just a couple of bucks. Works for pets of all shapes and sizes.

I really do enjoy having my cat chase me around the house as I drag a string in front of her. I'm looking forward to making something cute for her to catch. Tutorial from Martha Stewart.

My heart really does go out to people (especially kids) who can't have a pet because of allergy or space reasons. So I think this fun make-your-own pet tutorial could be a way to get your kids crafting and to give them a pet of their own. Make your own jellyfish in a bottle from Bhoomplay's Blog.

Sponsor Feature: MailChimp

The closer we get to the main event, the more we want to tell you about the people who make the festival possible. Today, I want to share all the goodness of MailChimp with you. If you're a business owner, event coordinator, or leader of any group that takes a lot of communication, MailChimp could be an indispensable tool for you.

MailChimp describes themselves as a way to help you: design email newletters, share them on social networks, integrate with services you already use, and track your results. In short, they call themselves "your own personal publishing platform." Besides keeping you and your followers organized, MailChimp provides beautiful design templates, loads of free advice and tutorials, and even ways to manage all of your features on the go. Best of all, you can get most of the MailChimp services for FREE! Their no-nonsence approach to mass communication combined with their fun personality and great design make MailChimp a great tool for anybody.

We at Indie Craft Parade have used MailChimp to organize our newsletters and campaigns for the past few years, and we're so happy to say they've joined forces with us this year. The generous donations of this creative company truly makes it possible for us to continue putting on the high caliber event we give Greenville each year. We're so thankful that MailChimp supports the creative community!

Sponsor Feature: Lark Crafts

We've officially entered festival season! Only 9 short weeks and Indie Craft Parade will be here--9 weeks, can you believe it? We've got so much to share with you between now and then: featured vendors, new things to expect this year, details about the VIP Gala...the list goes on and on. But today, we're excited to share with you one of our fabulous sponsors--Lark Crafts--a resource you need to have in your crafty arsenal. From their website: Lark Crafts is a creative publishing group based in the beautiful and artistic mountain town of Asheville, NC. We love showcasing the best the craft world has to offer through how-to projects, comprehensive technique guides, spectacular visual galleries, and everything in between. Lark has been in the business of providing crafters with information and inspiration for 25 years, so we’re steeped in tradition. We’re also enthusiastically engaged in where crafting is going. We’ve been an integral part of how the craft community has grown, changed, and evolved over the last couple of decades—and how it has recently exploded in size and expanded in all kinds of exciting new directions. 

For the 2012 Indie Craft Parade, Lark Crafts is generously sharing from their stores of crafty knowledge by donating over 100 books to the event. That means over the course of the festival we're able to give away all of those books to our attendees, pushing crafty inspiration even further into our community. Just take a look at some of the titles that we have access to!

Making Mini Books

Hand in Hand

Soapmaking the Natural Way

Simple Stitches: Sewing

Paper Cuts

Stash Happy: Felt

Easy Concrete

Doodle Stitching

So, if you didn't already have a million reasons to attend Indie Craft Parade this September, come to win one of these amazing books! Just a note: your chances of winning a book are greater when attending the VIP Gala, so stay tuned to know when tickets become available.

DIY Roundup: Ombre Dyeing

Ombre dyeing continues to be a trend in the fashion, craft, and decor scenes, and why not? Ombre done right can yield the most beautiful, artsy results. So, here's a small collection of DIY ombre projects to get you inspired. With a little time and patience (and guidance from these great tutorials), you too can create the trendy ombre products you've seen. Ombre dyed ballet flats from Swell Mayde.

Paper gift tags from Momtastic.

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A giant chrysanthemum--perfect for parties-- from Aunt Peaches.

Of course, no round up for ombre dyeing would be complete without a tee shirt tutorial, like this one from A Pair and A Spare.

Then to finish things up, these lovely ombre napkins from Camille Styles. These are actually spray dyed.

Have you experimented with ombre dyeing? We'd love to hear about it!! Email photos and stories to jen@indiecraftparade.com.

Inside Look: The Jurying Process

Our jury will be meeting this weekend to review all the applications we received. Here's an inside look on the jurying process. The 2012 jury is Marco Suarez, Barb Blair, Teresa Roche, Doug Young, and Mollie Greene. These talented individuals are 5 professional artists with expertise in many genres, and we're very happy to hand over this difficult task to them. They jury each category separately and judge individual applications on how well they match the vision of Indie Craft Parade, as well as their  originality, quality, uniqueness, and innovation. All applications are reviewed anonymously to avoid any bias. Each jury member views an applicant's description of their work, along with the 4 photos they submitted. They briefly discuss the merits of the application, and then vote on whether or not it should be accepted. The jurying is a tedious process, but this thoroughness is essential for selecting just the right mix of exhibitors.

Work featured above is from Marco Suarez's 2011 application. Jury members are not allowed to exhibit at Indie Craft Parade if they are currently on the the jury.

We can't wait to see all the wonderful submissions! All applicants will be notified on Monday, July 2 with their status.

Handmade Business Cards

Every artist or crafter needs business cards! Why not show off your talent from the start and make a memorable impact with a handmade or hand-embellished card? Here's a few of our favorites.

Stamped glassine envelopes filled with confetti, what fun! By PuglyPixel (with DIY tutorial)

Stamped kraft cardstock with brass tag embellishment. By oh, hello friend (with DIY tutorial)

Offset stamped cardstock. Via MaeMae Paperie

Sewn fabric strips embellish these printed cards. By Craftoholics Anonymous

Tiny kraft envelopes, stamped! By Hey Look

Gilded edges dress up these simple printed cards. By Camille Styles (with DIY tutorial)

These printed cards are embellished with washi tape, twine, and a hole punch. By Mint

Watercolored card with the printed info stitched on. By Ethan Martin Have you designed a unique business card? We'd love to see it!

String Art

We've been loving all the string art that's popping up lately. Here's some of our favorites from around the web!

We Are All Apart Of The Same Thing by Dominique Falla (see his post for gorgeous detail shots)

Drawn Pink by Anne Lindbeg for The Bemis Center

Artist unknown, from the Heide Museum of Modern Art

Embroidered photographs by Maurizio Anzeri

Want to try your hand at creating your own string art? Here's a couple DIY projects with tutorials.

Lettered Wall Art, tutorial by Jen Lula

Geometric String Escort Cards, tutorial by Oh Happy Day

Applications: Stand out from the crowd

Photo: Finkelstein's Center

Each year, more talented artists are competing for the same number of Indie Craft Parade spots. The jury may change each year, but what they're looking for doesn't. As you prepare your applications, we wanted to share a few tips that could help you stand out from the crowd.

We state that work will be selected based on how well it aligns with the vision of Indie Craft Parade, as well as its: · originality · quality · uniqueness · innovation

Here are a few ways you can showcase your strengths in these areas with your application.

Photography: This the primary method jury members use to determine the quality of your work. Last year, we did a short series about ways to improve your product photography. If you feel that your photos don't portray your work accurately, brush up on these basics or ask for tips from someone you know who takes great photos.

Some other ways to ensure your photos show off your work:

Show more than one product. Photo: Merciful Hearts Farm

Use a neutral background. Photo: Rachel Feece Pottery

Give your product context. Photo: Pogoshop

Or let it have the spotlight. Photo: Lily PotteryThe vision of Indie Craft Parade: We are looking for the highest quality handmade goods in the realm of modern craft. The emphasis is on quality and modern. Experience and background aren't a deciding factor; if you create the most amazing handcrafted work, we don't care if you’ve been doing it for 30 years or 3 months, we want to see it! This isn't your grandma's church bazaar, not a place where you'll find "country crafts" or monogrammed tupperware. We feature modern craft; high quality work with a fresh and unique spin.

Also, as a sidenote, if you typically participate in art shows, you already know you'll want to have a varied price range, with plenty of items that can be sold at an affordable price point. One of Indie Craft Parade's goals is to make art more accessible, which means the average price of goods sold at our festival maybe lower than other Fine Art shows. No matter how well made your items are, remember they need to be a good fit for the audience. That doesn't mean that all your products should be $20 or under, but just be aware that for our show, the more affordable items sell better. So bring those beautiful big ceramic vases or original framed paintings, but also have plenty of mugs or prints that are offered at a lower price point.

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2011 Booth: Illyria Pottery

Originality, Uniqueness and Innovation: You want your work to stand out from other applications, especially if you're entering a competitive category like To Wear. Our best advice is to show the jury something they haven't seen before. An item made with an unexpected material or color is going to catch the jury's eye a lot quicker than something they've seen a hundred times before. Also, our jury loves seeing a fresh, modern take on a traditional craft... like a dip-dyed woven basket or a carved wooden pedestal with clean lines.

If you're afraid your product may get overlooked, consider other ways you can innovate, maybe with interesting packaging. Branding is something our jury considers, so a well-designed logo and packaging will certainly work in your favor.

Photo: Sweeteeth

Quality: The jury is looking for signs of craftsmanship, so if an application is completed haphazardly — the description unclear or photos out of focus — this reflects poorly on your work. Take an extra minute to re-read what you've written and make sure you submitted the best photos. This extra attention will convey that you care about what you do.

If you have tiny details that can be missed from far away, consider using one of your images for a close up shot that will show off your skills.

Photo: Royal Buffet

We hope these tips help you put your best foot forward, and we can't wait to see all the submissions! You can apply online through June 24.

Are you an experienced exhibitor? Share your tips with us in the comment section!

Meet our Jury: Doug Young

Today, I'm happy to introduce the third member of our jury, Doug Young. He has been an artist for nearly thirty years, with sculpture as his primary medium. His work is quite recognizable in Greenville. He's best known for sculpting Shoeless Joe Jackson, located in Greenville, South Carolina. As a member of the Metropolitan Arts Council, Doug plays quite the leadership role in the Greenville art scene. He is also on the advisory board for Upstate Visual Arts, as well as the Pendleton Street Arts District Business Association and Indie Craft Parade. His work is on display in his studio as well as in private collections around South Carolina.

Indie Craft Parade: Have you always been a sculptor, or did you start in another medium?

Doug: I’ve always been interested in sculpting, but I didn’t really get consumed with it until 7 or 8 years after college. I took a night class at a community college in North Carolina and “caught the bug.”

Indie Craft Parade: You've been active in the Greenville art scene for a number of years. What kind of changes have you witnessed over the years? Is there a direction that you would like art in our city to take?

Doug: I've seen Greenville develop an appreciation for the arts that makes artists, from other places, very envious. Maybe, in the future, we could start an "art community center" (sort of like the YMCA) where artist could go and work-out.

Indie Craft Parade: Your sculptures have become quite iconic in the Greenville area--particularly Shoeless Joe Jackson. Are you currently working anything that you're particularly excited about?

Doug: I've been working on a sculpture commemorating the start of the first settlement school. It represents a teacher giving a book to a student and will be installed in Gatlinburg, Tennessee. Having been a teacher, I'm really excited to be part of this project.

Meet our 2012 Jury: Barb Blair

I'm very excited to be introducing Barb Blair--another member of our esteemed jury. Barb has made quite the name for herself with her one-of-a-kind furniture pieces. As the artist behind Knack Studio, Barb manages to turn passed over chairs, headboards, and chest of drawers into unique works of beauty. And her talent has been noticed by movers and shakers in the industry. She has been a guest contributor to notable publications such as Design*Sponge, and she's even becoming a published author herself. To get a personal look at Barb's fabulous work, you can check out her studio on Pendleton Street in Greenville or at the lovely Antiques on Augusta shop, also in Greenville.

Indie Craft Parade: Your business has expanded quite a bit in the last year, and your upcoming book is incredibly exciting. What can readers expect to find in the new book?

Barb:The book will be chock full of furniture tutorials, makeovers, and beautiful photographs that will get you motivated and inspired to create.

Indie Craft Parade: I know you find your diamond in the rough furniture from all sorts of places. There's potential everywhere from estate sales to junk heaps. In the past year, what has been your most interesting (or favorite) find? Anything with an unusual story?

Barb:I think one of my favorite finds this year was a sweet little nightstand that I purchased at an estate sale. When I started to clean it out and prep it for painting , I discovered that the drawer was full of hand written poetry. I ended up permanently lining the drawer of the piece with some of the poems and named the piece after the author....whose name was "miss Jenkins".

Indie Craft Parade: You've been working in furniture restoration for a number of years, yet your pieces continue to be fresh and inspiring. How do you manage it?

Barb:Thank you so much! Sometimes it is hard to "feel" creative and invent new designs on a regular basis, but I always try to keep things fresh by traveling, taking photographs, pinterest, magazines, and nature. I find that just day to day living inspires me to create, and that inspiration is around me at all times whether it is a fallen leaf, an outfit that my daughter puts together, a pretty plate of food, or a piece of art. Being creative to me is about being able to create even when you don't "feel" like it.

Meet our 2012 jury: Teresa Roche

We have just over 2 weeks until Indie Craft Parade applications open. We're so incredibly excited to see the new talent that comes our way. We're also excited about our fabulous jury that helps us bring to our event the very best of the applicants. And we love introducing them to you. All of our jurors have made an impact on the Greenville art scene and continue to shape and develop it. Our first juror is also an Indie Craft Parade board member. Teresa Roche, the manager of Art and Light gallery, is often at the center for Greenville’s artist community. Besides the numerous tasks that come with running a chic art boutique that boasts some of the best finds in town, Teresa manages to produce her own work. She’s best known for her whimsical mixed media pieces. Next chance you get, visit her gallery in the Pendleton Arts District. You won’t be disappointed.

Indie Craft Parade: What kind of projects currently occupy your time?

Teresa:I am so excited to say that at the end of the summer  I am moving my gallery to a new location - open 6 days a week (#2 Aberdeen Drive off Augusta Rd). In the new gallery I will be curating seasonal openings with four collections a year to include my own mixed media art, as well as some exciting new and "old" furniture and lighting. I will continue to feature many of the same resident artists that I currently feature, but will have a more finely curated collection. A new website/blog is in the works as well!

Indie Craft Parade: Art and Light is famous for hosting trunk shows or events-- such as the mini book collective--that are lot of fun and totally unique. Are you planning any new or different type of events we should expect in the future?

Teresa: Absolutely! An art exhibit combined with a book signing (the art inspired the writer) -- and of course these two talented female artists are from Greenville and two very special people in my life - excitement ahead and more details coming soon! And oh, Sarah Mandell, Once Again Sam is working on a felt installation for the new gallery's grand opening - can't wait for everyone to see!

Indie Craft Parade:In managing you own gallery, you have many opportunities to rub shoulders with many types of artists. Have you learned any great tips or advice that you'd share with artists or crafters who are just getting started?

Teresa: I have learned so much in my career and especially from the artists I have been so fortunate to meet and get to know.  I think the advice is simple - First, start with a business and marketing plan - execute that plan but have enough flexibility that you can respond to changes at any given time. It's not enough to be a great artist or crafter, Business basics are extremely important.  Second, always be a "Love Cat", a term coined in the book, Love is the Killer App by  Tim Sanders. It is the business book that I live by. Embrace your business partners, and remember the value of relationships - sharing your intangibles. Your biz partners are each and every person in your work life. As Tim says, "share your knowledge, your network and your compassion."  Third, have a strong work ethic. I can't say enough about how important that is. And last, create a buzz about your work!

DIY Round Up: Easy Kitchen Updates

What are your weekend plans? The weather looks very promising in Greenville, so I know I'll be outside for sure...hopefully joining friends for a couple exciting Greenville events. Both Artisphere and the Greenville Urban Farm Tour are this weekend, and I want to take full advantage of both. Outside that, it sure would be nice to get some kitchen updates underway. Today's round up features 4 incredibly easy ways to add a little interest to the room we spend a ton of time in. Love this rainbow of spoons painted and covered with food save shellac, as demonstrated on Little Bit Funky.

The broom is definitely my weapon of choice when it comes to keeping a clean kitchen, so why not follow House of Ernest's lead and make it pretty. 

It's fairly easy to find nicely patterned cloth napkins on the cheap, but they still lack the punch of the napkins found in high end boutiques and kitchen stores. The Fab Miss B found these inexpensive napkins at Target and quickly spruced them up with thrifted pom pom and lace trim.

And finally, I just love these tins turned refrigerator holders. As created on A Pretty Cool Life, they're an adorable way to keep that fridge tidy.

Happy (almost) weekend!

Easter Crafts Round Up

Easter might just be a few days away, but there's still time to think about cute crafts to do with or for the family. Here's a round up of easy tutorials that we find particularly perfect for the season. Simple paper carrots from Oh Happy Day. Perfect for table settings or stuffing in Easter baskets.

Skip the jars of food coloring this year when you dye Easter eggs. Use ingredients you already have in your kitchen to produce these gorgeous natural dyes. Tutorial from The Kitchn.

Have kids or having kids over for Easter dinner? Make these bunny ears ahead of time for them to play and pose with. Family pictures will never be cuter. Featured in Country Living.

Finally, these adorable treat bags from Mer Mag are sure to delight Easter guests young and old alike.

DIY Garden Projects (and more) Round Up

It's been a while since we've done a crafty DIY round up on our blog, so I'm pretty excited to have one all about gardening. I'm hoping the clear forecast tomorrow holds, because I want to spend the entire day outside! Ok, maybe you don't have a green thumb and hate working in the yard. Don't tune me out yet. I've got more than just a post about garden projects. Check out these beauties below.

I love terrariums, especially this one from In Words and Pictures. And these little Tillandsia (air plants) are so easy to take care of. They hardly need any attention.

No yard? Have a porch or patio that needs a little plant love? Apartment Therapy's tutorial for recycling pallets into vertical gardens is pure genius. This would be perfect for growing small flowers, or my personal favorite, fresh herbs.

Ok, maybe you don't have a green thumb, but who doesn't love fresh flowers in the house? Especially when they're displayed in this faux mercury glass vase from Pepper Design.

Or maybe hanging plants are your thing? I love how you can give some distinction to plain ol' terra cotta with this tutorial from More Design Please.

And finally, have any friends who are nuts about gardening? This is a super cute favor or hostess gift for those who have that green thumb. Template found on Ruffled Blog.

Happy Weekend!

Handmade Valentines Round Up

Valentine's Day is just a week away, which means you still have plenty of time to whip out the scissors, glue, and glitter to make your own hand made valentines! Just in case you're feeling dry for inspiration, we've included a few ideas that might get you started--complete with templates and tutorials. Happy Crafting!

No better way than to start your valentine's day than with a custom cup of coffee. I think I might fill my valentine's cup with this Nutty Mocha Latte. Find the free printable coffee sleeve at Eat Drink Chic.

Have treats that need a package? Love this fabric envelope tutorial from Sew, Mama, Sew! (Love their fabric selection too!)

Play cupid with these handmade wooden arrows from Design*Sponge.

This pirate printable from mer mag is adorable. So easy to add the felt and stitching--and a perfect card to make for (or with) your kids!

Fold out cards from Martha Stewart might require a little more precision and time, but your valentine will be so delighted with the attention to detail.

Finally, if Valentine's Day decoration is more you style, this awesome compilation featured on Design*Sponge is just the thing for you.

XOXOXO

DIY Geometric Accessories Round Up

I really have a design crush on all of the geometric designs that are popular right now. They're clean and fresh--and facets just make me smile. For instance, I would buy the hand built ceramic hanging planter (pictured above) from Pigeon Toe Ceramics in a heartbeat.

But since we don't all have ceramic studios where we can just make (or buy) faceted creations like this, I've pulled together some very feasible geometric accessory projects.

Let's start with this diamond shaped leather necklace from Oh the Lovely Things.

And then the lovely catch-all pouch from Dismount Creative.

You really should check out this template/tutorial for geometric garland featured on Urban Outfitters.

And finally, another tutorial from Dismount Creative (she has a lot of good ones!) I love this pendant and will be making it soon!

Happy Weekend!

DIY Round Up: Jewelry Holders

How many of you (like me) resolve each New Year to keep a better organized life? I've created a whole list of house, yard, and general life projects to keep me going through 2012. However, I don't want all my tasks to be drudge work (i.e., cleaning out the fridge more often). I've resolved to keep things ship-shape in a fashionable and functional way--creative hooks, repurposed wire baskets, refurbished storage units and the like. Or, take a look at these DIY jewelry holders I've collected as reference. I could certainly use any of these to keep all my Indie Craft Parade finds/treasures in order. These three DIY projects have great tutorials, and could totally be finished in a weekend using thrifted or salvaged materials. The weather here in Greenville is gorgeous this weekend. It's days like these that make me hopeful to keep my New Year's resolutions. We'll see how far I get.

A lovely repurposed type drawer from Tonya Staab.

Earring organizer using old frames and thick wire mesh from Dream Green DIY.

Necklace rack/display shelf made with a few materials from the hardware store from A Grateful Prayer and a Thankful Heart.

2011 Recap

On this last day of 2011, we're looking back on our festival stats for this year. It's always fun to see these numbers in graphic form. This data comes from applications and from a post-show vendor survey, so keep in mind that any of the vendor information is based only on those who responded to the survey. Click on the countdown graphic below to view all of this year's charts on Daytum — including Exhibitors by State, Entries per Category, and more!

Thank you all for your support of Indie Craft Parade this year and of 'our' artists through this holiday season. We'll see you next year!

Handmade Christmas Centerpieces

I can't believe Christmas is just a few days away! I still have so much to do. Fortunately, my centerpieces for a big Christmas dinner are already made. There will be a little forest of handmade Christmas trees--so festive! I gathered my projects from the round up below. Hope this will provide some last minute handmade inspiration for you as well! Twine wrapped tress from The Thrifty Crafter.

Wax paper tree from Bower Power.

Paper evergreens from Martha Stewart.

Scrapbook cone trees fromBetter Homes and Gardens.

Crepe paper trees from Creative Chaos.